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Last updated: 01.05.2026

1. Use of Cookies and Similar Technologies

Stepflow uses cookies and similar technologies within the app and related services to provide, secure, and improve the platform.

These include in particular:

• Cookies
• Local Storage
• Device identifiers
• Advertising IDs (e.g. Advertising Identifier)
• SDKs and tracking technologies from partner services

These technologies enable essential functionality, analytics purposes, and the display of advertising.

2. Purposes of Processing

The technologies used serve in particular the following purposes:

a) Necessary functions

• Login and account management
• Security and fraud prevention
• Platform stability

b) Analytics and improvement

• Usage analysis
• Error analysis
• Optimization of features and performance

c) Personalization

• Adaptation of content and recommendations
• Improvement of user experience

d) Advertising

• Display of ads within the app
• Measurement of advertising effectiveness
• Personalized advertising, where consent has been given

3. Consent and Settings

Where required by law, the use of non-essential technologies only takes place after prior user consent.

Users can adjust or withdraw their settings at any time via:

• the consent banner, or
• the privacy settings within the app

4. Third Parties and Advertising Partners

Stepflow works with technical service providers, analytics providers, and advertising partners. These may use their own cookies or similar technologies where necessary to provide their services.

Processing is carried out exclusively in accordance with applicable data protection laws.

5. Storage Duration

The storage duration of the technologies used varies depending on the purpose:

• necessary technologies: until the end of the session or use
• analytics and marketing technologies: depending on the respective function or until consent is withdrawn

6. User Control

Users can manage or restrict tracking technologies via:

• the settings within the app
• device settings (e.g. resetting advertising ID or limiting tracking)
• browser or system settings of their device

Disabling these may partially limit the functionality of the app.

7. Legal Basis

Processing is based on:

• Art. 6 (1) (b) GDPR (provision of the app),
• Art. 6 (1) (f) GDPR (legitimate interest in security and operation),
• and Art. 6 (1) (a) GDPR (consent), where required.